Re:Loaded
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A temporary exhibition centred around decorated firearms celebrating the art and craftsmanship.
Royal Armouries, Leeds, 2023, temporary gallery. Photography by Philip Durrant.
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To reflect this rich history of firearms as symbols of power, wealth and luxury, we referenced high-end shopping malls' visual language to create a contemporary atmosphere to attract new audiences. The gallery design embodies a luxury retail environment's ambience, with walls resembling a series of retail facades. Neon signs hang within the space, adding drama and a sense of the art world. The floor is designed as a series of walkways that guide visitors through the exhibition. Introductory graphics are reminiscent of shopping mall information boards.
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The exhibition focused on guns and their decoration. We used a minimalist approach to the mounts. The firearms are accompanied only by a reference number. This uncluttered visual composition allows visitors to focus entirely on the objects, immersing themselves in the craft and decoration of each piece.
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To keep the showcases simple and label-free, all object information is within a handheld guide. It is designed to look and feel like a high-end gallery brochure and reflects the exhibition's dichotomy: high-end craftsmanship and ostentatious bling.
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The nonlinear exhibition draws visitors to its centre, where they can explore the different narratives. This space is defined by a set of circular benches and a projected film of a gold machine gun being fired.
The exhibition is built within a partly demolished gallery space. To manage surfaces, cables, lighting, sound and floor finishes, we conceived a ""box"" within a box, constructed from plasterboard, to provide a seamless graphic surface.
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In one section of the exhibition, Bran Symondson's artwork is displayed. His work subverts items of violence, such as the AK-47 assault rifle, transforming them into art by covering them in butterflies or love hearts. In this piece, the messages on the love hearts are changed to reflect the loss of innocence of many of the 'boy soldiers' the artist encountered.